Luisa Heenan
Business Broker

Building relationships based on dedication, honesty and reliability

Luisa Heenan is a qualified CPA and experienced Brisbane business broker who helps business owners achieve the best possible outcome when it’s time to sell.

With a strong accounting background, Luisa places significant focus on understanding the financial position of a business before it goes to market. She works closely with owners to review the numbers, identify the key drivers of value, and ensure the business is well positioned to maximise saleability and attract the right buyers. This early groundwork often plays a critical role in achieving stronger results.

Equally important is understanding the business beyond the financials. Luisa takes the time to learn how each business operates, its structure, key people and growth opportunities. This deeper understanding allows her to guide owners through what can often be a complex and emotional process with clarity, transparency and care. Known for her honesty, professionalism and responsiveness, she prides herself on being a trusted advisor throughout the journey.

Luisa’s career spans accounting, banking and business ownership, and includes 15 years living and working in Japan, giving her a global perspective and adaptability that clients value.
Working within the LINK Corporate division, she specialises in businesses across trades, education, retail, e-commerce and professional services, bringing both technical rigour and genuine personal commitment to every engagement.

Outside of work, Luisa enjoys spending time at the beach with her husband, their two daughters, and their Rhodesian Ridgeback.

Bachelor of Commerce (University of Queensland)
Certified Practicing Accountant (CPA)
Australian Institute of Business Brokers (AIBB) Member
LINK Corporate Division 

 

Recognition of excellence

  • Award 1

Luisa is very good at her job. She holds your hand through the whole process. From listing the business, contacting potential buyers, negotiating the price, due diligence and finalising the sale. I would highly recommend her services. I had a very quick and positive result.

Margaret N – Seller

Trying to sell a deli cafe after 45 years was no easy feat!! That was the task we gave Luisa. Selling a family business without putting a sign in the window required so much work for Luisa and her team. Finding the right buyer who would fit into the Ashgrove fabric as we have for so many years meant frequent updates to the business ad, talking to prospective buyers, arranging face to face meetings and then finally negotiating the sale. It took a while to sell, as our business is quite unique and difficult to pigeonhole into a specific category. However, Luisa did it!!! She found the right buyers and we look forward to seeing them create their own legacy. Thank you, Luisa, for everything.

Trent & Louise S – Sellers

I recently sold my business through Luisa at LINK and couldn’t recommend her more highly. She was exceptionally professional, proactive, and made the entire process fast, smooth, and thorough from start to finish. A true pleasure to work with.

Jasmine Lindsay, eCommerce Business Seller

  I honestly don’t have enough words to thank Roley and Luisa properly. These two are absolute legends in the business broking world. When my partner and I decided to buy our first business, we had no idea what we were in for. Roley and Luisa didn’t just find us the perfect opportunity, they held our hands through every twist and turn of due diligence, settlement, and even well after handover. There were moments when the deal looked like it might fall over (multiple times!), but they never wavered. Calm, knowledgeable, and always available, they guided us with honesty and genuine care, never just “closing the deal” for the sake of it. What sets them apart is the post-purchase support. Most brokers disappear once the contracts are signed, but Roley and Luisa kept checking in, offering advice, connecting us with the right people, and making sure the transition was as smooth as possible. They truly treat you like family. If you’re thinking of buying or selling a business, or even if you just need sound advice on anything business-related, do yourself a favour and talk to Roley and Luisa first. I can’t recommend them highly enough. True professionals and even better people. Thank you both from the bottom of our hearts!

– B2B Wholesale Distribution Business Buyer

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